One of the closest and most caring moments between a parent and a child is when putting a child to sleep.
The key highlight of this moment is the story told by the parent to the child which takes them both to a magical and wonderful world, and which calms and cares for the child.
The agency‘s task:
BTL sampling of brochure with mini in bookstore, children stores, children theatres and kids playgrounds. Each kid gets two NIVEA fairytales and one mini NIVEA crème
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